““Information is the oil of the 21st century, and analytics is the combustion engine.””
Data science finds the hidden stories within data that can no longer be found simply by scanning a spreadsheet. Because 90% of the world's data has been produced in the last 2 years, the sheer amount of data for almost all organizations makes the data science practice invaluable for creating competitive advantage.
Data has become the new oil, but just like oil it required people, processes, and technology to convert it to something valuable, like gasoline. Data alone is just data; data converted to knowledge is powerful.
As computing has become more mobile we’ve increased our opportunities to communicate, shop, and find the information we need to make decisions, but that has also vastly increased the complexity for nimble businesses who want to not only react effectively but anticipate customer needs and wants. Data science enables data-driven decision making, the practice of basing decisions on the analysis of data, rather than purely on intuition, which complements business understanding; it uncovers stories by finding the patterns often hidden in data.
The data scientist brings tools, techniques, and experience to find the value in data, much as crude comes from the ground before being converted to gasoline, thus creating value and becoming an asset. Let Pianosa Technology Partners talk to you about how to leverage your untapped data assets today.